Our mission

Every woman has the right to feel good, comfortable and confident.
Creating a world in which body positivity is a source of trust rather than fear.
We want to achieve this by helping, motivate and inspire every woman.

"Never above you. Never Below You. Always Equal to you. "

Never above you. Never among you. Always right to you. We come from different backgrounds,
But we have one thing in common: becoming a better version of ourselves.

There is no growth without change. Take the first step.

Our core values

Equality ActiveWear must be accessible to all women.
Everyone deserves the same opportunities.

Solidarity Our community is a place where all women come together to help each other. We are one big family. Together we bring out the best in each other.

Innovation For us, innovation means continuous creation and improvement of our products. We believe that innovation should make the distinction between a leader and a follower.

Sustainability & Social responsibility For us, sustainability means developing the most suitable activation for every type of body. We take the responsibility to contribute to a better future for current and future generations.